Archive for the ‘The Apprentice’ Category

Tom Pellereau: I’m not just a ‘wacky inventor’

Monday, July 25th, 2011

Tom Pellereau: Not just a wacky inventor

Tom Pellereau doesn’t just want to be known as a “wacky inventor”. The 31-year-old inventor who was crowned champion of The Apprentice last Sunday (17.07.11), landing a business partnership with Lord Alan Sugar and an investment of up to £250,000, is determined to be a success in his new business venture.

He explained to the Sunday Mirror: “I am determined not just to be known as a wacky inventor but also a successful inventor. In the boardroom I said I believed I could be bigger than Dyson. It was said in the heat of the moment but it’s a great aspiration to have and one I think I can achieve.”

However, first Tom has to survive an upcoming lunch meeting with his new partner Lord Sugar and he admitted he is “terrified”.

Tom said: “Lord Sugar’s pretty much as he is on the show which is why he’s such a massive success but it does make talking to him a bit nerve-wracking.

“Of course I’m nervous , it’s only natural, and this is Alan Sugar we’re talking about. But I’m looking forward to it although we haven’t discussed who’s picking up the bill yet.”

Apprentice winner Tom Pellereau to host science and technology show

Tuesday, July 19th, 2011

Tom Pellereau - Apprentice winner

Tom Pellereau is set to land his own science and technology show after impressing BBC TV chiefs.  The 31-year-old inventor – who was crowned champion of The Apprentice on Sunday (17.07.11) – could help to inspire a whole new generation of young inventors, they reckon.

An insider explained: “Executives have been really impressed with the way he came over on TV. He is probably one of the most personable Apprentice winners and something of an underdog, which always goes down well with the British public.

“The BBC would love to do more with him. There is definitely a gap in the market.”

Tom, who won a £250,000 business partnership with multi-millionaire technology mogul Lord Alan Sugar,  is keen to encourage children to succeed in science and maths.

He added to The Sun newspaper: “A lot of people have stopped me in the streets wanting me to help them with their inventions. This country is amazing at creating new things.

“We have been behind so many of the best inventions and technologies. Hopefully I will inspire others, particularly children.”

Meanwhile, ‘The Apprentice’ runner-up Helen Milligan – who had the best track record on the BBC One show out of any of the seven series – has been given a promotion by her employers and will now be head of retail in the South East for nationwide bakery chain Greggs.

She said: “I am more suited to being an employee in the corporate world than an entrepreneur. I was very lucky that Greggs gave me time off to do ‘The Apprentice’.

“They are a really good company to work for.”

Top 10 Apprentice Moments 2011

Monday, July 18th, 2011

Tom Pellereau - Apprentice winner

The Apprentice came to a close last night, with Tom Pellereau as this year’s winner. Apparently, the bookies’ favourite – despite the whole premise of his business idea being, effectively, a chair. Sorry, our mistake. A magic chair. Suffice to say, the Alan Sugar approved piece of furniture did not make our Top 10. But here are the moments from this year that did.

10. Susan’s Theme Tune

On the final of You’re Fired last night, we learned that Alan Sugar was hoping to combine Susan and Tom to make the ultimate nail-file creating team of ALL TIME, which after 10 weeks of stress and hard work is almost as commendable as the time The X-Factor spent three months of heartbreak and Katie Waissel haircuts to discover a Biffy Clyro cover with a key change. Nonetheless, it looks like Susan may come out of this year’s series as much of a winner as Tom is. Yes, Alan has vetoed ‘The Chair’. But the best thing that Susan contributed to the season was not her delightful skincare range. It was those glorious moments, when the ever-inappropriate music choices smattered over the programme decided to target Susan, with Laurel & Hardy-esque dumb music every time she opened her mouth, virtually creating her own theme tune – the musical equivalent of a cut to a disgruntled Nick nostril flare.

9. Jim Eastwood; Umbrella Seller

Now, we like an umbrella as much as the next man who wants an umbrella. Umbrellas are fine. But to Jim – umbrellas are like blocks of shimmering gold – under the cruel guise of – an umbrella. In Week 10, the Candidates were given the task of selling as much Warehouse stock as possible, along with this came the shocking revelation that not only do people still lovingly build nodding dogs, but people are willing to be seen on television buying them. Come on kids, we have batteries these days. But the real moment of wonder came from Jim, relentlessly prodding and molesting people on the street with his giant umbrellas with such pitches as “”You can walk with real purpose with an umbrella… and point out landmarks. Look! Big Ben!” and offering one gentleman an umbrella as ‘an extra thing to carry’. Even Nick was blushing at the foreboding charm of Jim by the end of it, almost inspiring us to write some Jim/Nick fan fiction. Stay away from Google for a few weeks, just in case.

8. The Bourbon of the Opera: The tragedy of Tom & Melodie’s Oscar Snub

During Week 9′s biscuit challenge, Tom and Melodie took it upon themselves to pitch their biscuit to potential buyers in a slightly different way, putting on the most horrific piece of amateur dramatics the world is ever likely to see. ‘You and me, lovers’ Tom wistfully murmured to himself, as the pair gallantly went to any length necessary to distribute their ‘Bixmix’ product. ‘I’ve been craving Bixmix all day’, Melodie simpered in the manner of a young Audrey Hepburn. ‘Where were these made? In HEAVEN?’ she continued, clutching fiercely at her plain bit of digestive. Maybe they should have acted out Death of a Salesman instead. (Sorry.)

7. Give me some sugar

As we know, Apprentice is usually contructed from 20% business, 10% animal magnetism, and 70% cringe. In the Apprentice final last night, there was no moment more horrific than in one last tryst with the Lord, Jim accidentally dropping Alan’s (It’s okay, we’re on first name terms ourselves) personal title, and simply addressing his majesty as ‘Sugar’ for the briefest moment. Amazing.

6. Glenn absolutely does not see the light

In Week 5, the teams were recruited to create two new brands of pet food. Team Venture was headed by Del Boy Wonder Glenn, with one of the most questionable brand names of the entire series, with ‘Cat-Size’, designed as a diet cat food – of course. But perhaps the greatest part of the creation, was Glenn’s subtitle for the project – which after decades of explanation turned out to be ‘See their light’. You know. Because of cat’s eyes. On a road. But what’s that got to do with a low fat catfood product? Well, you poor deprived individuals – it is of course because that slogan sounds a bit like the sentence ‘See? They’re light!’ You know! Like light cats! As in not heavy! You know, like a homonym! What were we talking about again? How the hell were we possibly talking about cats? Don’t be stupid.

5. Helen’s Run

As Alan Sugar said himself, if this series had been like any other – Helen would have ‘walked it’. That’s business talk for something or other, we believe. As we saw, Tom may have succeeded due to being the right candidate for a business loan, but Helen was the one who created a new world record securing 9 straight wins in a row. Always impeccably dressed, and wonderfully demure and sweet – Helen was many people’s true winner of the series, even if we’d only rate her ‘Fish swims into something, and says ‘Oh Damn” joke a 4/10. It’s all about comic timing, Helen.

4. “NO TREATS”

In Week 10, Jim’s crazed Umbrella enthusiasm was not enough to impress Sugar, as Team Venture limped to a victory that Alan cited as ‘hollow’, due to their failure to re-invest any of their stock, hence destroying the whole point of the task effectively. The prize was intended to be a helicopter trip to Goodwood to drive some vintage cars, but his Lordship (We just don’t know what to call him anymore) decided that this fate was ill-deserved, and sent the team back to the house with NO PRIZES, no hot milk before bed, and the most depressing of all – no cuddles. Okay, maybe one.

3. Susan vs The French

Possibly one of the main stand-out moments this series, even Susan fans could not deny that her dramatic monologue describing the French was nothing short of incredibly stupid. The edit hardly required Susan’s token music, or indeed Karen’s discerning looks – the words spoke for themselves. So here they are. In iambic pentameter. (Not really.)

Are the French very fond of their children?
Do a lot of people drive in France?
Do the French go camping?
Are the French eco-friendly?
I honestly know nothing about the French.

2. Vincent Dis-Blah.

From the moment the candidates names and profiles were released, one man had a tendency to stand out, Vincent Disneur. Part man, part George Lamb, part dinosaur. At least his last name was, anyway. Unfortunately, Vincent didn’t live up to the promise of being a massive wanker as perhaps some of us were hoping – but during the App-task, and some banter in the car with Jim and Leon (AKA: Orlando Bloom in a bad Orlando Bloom wig) - there stood a moment of brilliance, helped along by the editing.

Leon: There’s APP-roximately twelve hours to get this APP done.

Everyone: HAHAHAHAHAHA!

Jim: Are we fast APP-roaching where we want to be?

Everyone: HAHAHAHAHAHA!

Leon: App-solutely!

Everyone: HAHAHAHAHHA!

Vincent: Could you have an app-le?

Everyone: *Desperately sad faces*

No Vincent, Best not. Best not.

1. What happens when you veto ‘Coffin Dodgers’

But the number one Apprentice moment this season was the momentous magazine task, where both teams managed to come up with ideas for products that would repel customers even though it was free. It is of course – Hip Replacement. The magazine that not only offends it’s target audience senior citizens, but the rest of mankind, and the whole concept of ‘punning’. An Apprentice classic.

Tom Pellereau wins The Apprentice – despite a record eight defeats

Monday, July 18th, 2011

Tom Pellereau - Apprentice winner

Bookies’ favourite Tom Pellereau was crowned winner of The Apprentice  last night (17.07.11).  The 31-year-old inventor beat fellow finalists Helen Milligan, Susan Ma and Jim Eastwood to land a business partnership with Lord Alan Sugar and an investment of up to £250,000.

All four finalists had to undertake challenging interviews with Lord Sugar’s unforgiving business associates – troubleshooter Claude Littner, Mike Soutar, pioneer of Britain’s free magazine business, telecoms entrepreneur Matthew Riley and former advisor Margaret Mountford – where they presented their business ideas, as well as answering tough questions.

Although Tom’s proposal for a new work chair came under fire, he won praise for his likeability and amicable approach, which convinced Lord Sugar to hire him.

Deciding on his winner, the businessman said: “Tom you’ve got the experience in making, inventing and selling stuff. The current business idea needs tweaking and that’s what business is all about. My decision is – Tom; You’re going to become my business partner.”

Lord Sugar added:

“I am a product man at heart. I’ve made products and sold them to retailers, that’s in my blood and that’s what Tom is all about. It’s just a gut feeling and I’ve done a lot of things in my life on gut feeling.”

After the final Tom said: “I’ve gone from being on the other side of the table to being on the same piece of paper at Companies House! I just can’t wait to get started.”

 

Natasha Scribbins narrowly loses out on Apprentice final place

Thursday, July 14th, 2011

Natasha Scribbins, The Apprentice

Natasha Scribbins was the latest candidate to be fired from The Apprentice last night (13.07.11).  The 31-year-old recruitment manager narrowly lost out on a place in the final of the BBC One show to fellow hopefuls Helen Milligan, Tom Pellereau, Jim Eastwood and Susan Ma after failing to impress in a task which saw the contestants set up and brand a new fast food restaurant.

On delivering his verdict, multi-millionaire business mogul Lord Alan Sugar said: “It’s a very, very difficult decision I have to make now because you have come through 11 weeks of gruelling pressure.  “Natasha, I can’t reconcile some of the things that have happened today. You started off like a house on fire but I have found you a little lacklustre in the last few weeks.”

However, the Taunton-based businesswoman wishes she could have “jumped in the screen” and given herself more energy to prove to the technology expert just how much working with him meant to her.

She said: “I think I showed him a lot of energy at the beginning but I think the weakness that he saw was that I didn’t carry it through to the end.

“I just wanted to jump in the screen and give myself an extra energy boost as I think I gave so much in the beginning, so much energy and drive, that by the time I got to the end I just ran out of gas.”

Helen, Tom, Jim and Susan will now battle it out in the Apprentice final this Sunday (17.07.11) in the hope of securing a £250,000 investment in the business of their choice from Lord Alan Sugar.

Melody Hossaini fired from The Apprentice

Thursday, July 7th, 2011

Melody Hossaini: latest to leave The Apprentice

Melody Hossaini became the latest contestant to be fired from The Apprentice last night (06.07.11).

The 26-year-old youth business consultant was dismissed by Lord Alan Sugar after failing to lead her team, Logic, to victory in a task that saw them given limited stock and urged to “smell what sells” to continually replenish their wares and boost their assets.

The group’s disastrous performance saw them try to sell items to retailers – including a visit to a pound shop to try and persuade the owner into buying watches from them for £25 – and failing to restock on their most popular product, reinvesting in untried items instead.

Her teammate, Helen Milligan, was unhappy with Melody’s leadership and even offered to step in and take over as project manager, which was quickly dismissed.

In the board room, the executive assistant branded Melody a “terrible” project manager who failed to take control of the task.

Despite being victorious in the task, team Venture failed to escape the wrath of Lord Sugar and were given a £100 fine and had their treat axed after project manager Natasha ignored the instructions in the task and refused to reinvest in more stock, much to the shock of her teammates.

In the board room, furious Lord Sugar said: “This is all about balls. You have shown no courage.”

A special profile of the remaining five Apprentice candidates airs tonight (06.07.11), while the show continues as normal next Wednesday (13.07.11)

Axed Apprentice contenders will not feature in this year’s final

Tuesday, July 5th, 2011

Lord Alan Sugar: The Apprentice format is changing

The Apprentice is changing its format. Lord Alan Sugar traditionally invites the former contestants back to assist the remaining hopefuls in their last task, but a shake-up of the process means the gruelling interviews with business leaders – usually the semi-final stage – will now be the decider on who lands the £250,000 investment.

A source explained to The Sun newspaper: “This year as the prize is different we wanted to shake things up a bit. “Viewers love the interview round because it really is the toughest thing about the show.

“And this series will be even harder. Lord Sugar has even more at stake this year as he’ll be investing £250,000 of his own cash into a business with the winner.”

To make the task more difficult, four contestants will be in the final. The source added: “And instead of there just being two people in the final, there will be four – making the contest even tougher and more tense.

“No longer will they be able to rely on exploiting the weak points of just one rival.”

Interviewing the finalists will be Lord Sugar’s former assistant Margaret Mountford, business troubleshooter Claude Littner, magazine chief Mike Soutar and IT boss Matthew Riley.

The Apprentice final will be screened on BBC1 on July 20.

Zoe Beresford leave The Apprentice – as biscuit challenge crumbles

Thursday, June 30th, 2011

Zoe Beresford: That's the way the cookie crumbles

Zoe Beresford admits she was a “grump” on The Apprentice. The drinks manufacturer was fired by Lord Alan Sugar last night (29.06.11) after her team failed to impress with their ‘BixMix’ biscuit idea in an episode filled with clashes in her team, and the 26-year-old brunette later admitted she hadn’t put her energies to the best use on the show.

After viewing a montage of clips where she appeared unhappy with other candidates, she told Apprentice: You’re Fired host Dara O’Briain: “That’s the passion, that’s where it came out. Maybe I should have used my passion for rallying the troops instead.

“I’m normally a bit happier than I have been in this series.”

During the episode, the teams were tasked with creating a new type of biscuit and pitch their idea to three major supermarkets.

Zoe’s group Logic failed to receive any orders for their idea of a “snap and share” snack incorporating several different types of biscuit, and the project manager later admitted she was unhappy with the product created in the test kitchens by Tom Pellerau and Melody Hosseini.

Despite enthusing about the product at first, she later said: “I should have said something but at the end of the day I don’t think it was the best idea to go and say actually it’s a rubbish biscuit, don’t sell it, because the team have to be passionate and behind it.”

Meanwhile, rival team Venture scored an impressive 800,000 orders from supermarket giant Asda for their Special Star treats for children.

However, Jim Eastwood was criticised for his over-the-top pitch, which saw him claim they would launch the product with TV advertising and a tie-in with the Harry Potter movie series.

Lord Alan quipped he would give him the “Biggest Bulls***ter in the World award” for his claims – but the Irishman insisted he stood by his pitch.

The remaining six hopefuls will again go head-to-head next week in a task about reinvestment.

Nick Hewer finds Apprentice contestant Jim Eastwood ‘manipulative’ and ‘spooky’

Tuesday, June 21st, 2011

Jim Eastwood: 'Manipulative and spooky' reckons Nick Hewer

Lord Alan Sugar’s aide Nick Hewer has blasted the remaining Apprentice contestants.

The former PR guru, who advises the businessman along with Karren Brady, hit out at “manipulative and spooky” Jim Eastwood, urged Zoe Beresford to stop sulking, slammed Susan Ma as a liar and described Helen Milligan as lacking in passion.

Of Jim he said: “I wish he would stop talking about his Irish charm because I’m finding it a bit spooky.

“The incident with Leon in the boardroom showed he is a pretty manipulative character. I personally find him a bit creepy.”

The 67-year-old expert also urged Leon Doyle to show more of his “imagination, drive, persistence and salesmanship”, and criticised recruitment manager Natasha Scribbins for tensing her thighs in the boardroom.

Nick told Radio Times magazine: “She always stands with her legs apart like she is about to pounce, which I find extremely disconcerting.”

However, Nick had praise for Tom Pellereau, admitting he is relieved the other contestants have finally started listening to the inventor. He said: “From the start he has been thoughtful and made good decisions, but because he’s not a scrapper he’s been ignored.

“They are starting to listen to him now though as he has, on the whole, been proved right and earned their respect.”

Nick is also a fan of Melody Hussainy – though admits not many others share his view.

He said: “If you consider her youth, she is a remarkable product – very articulate, extremely confident and has no self doubt that I have been able to ascertain.

“The others find her hugely irritating though – which I admit is easy, though I can’t say I do myself – and if she is vulnerable it could be because of her popularity or lack of it, in the house.”

Edna Agbarha fired from The Apprentice

Thursday, June 9th, 2011

Edna Agbarha became the latest candidate to be fired on The Apprentice last night (08.06.11). The 36-year-old business psychologist was given the boot by Lord Alan Sugar on the BBC One show after failing to impress in a task which saw the two teams have to collect and dispose mountains of rubbish.

However, Edna thinks project manager Zoe Beresford let her relationship with fellow candidate Glenn Ward cloud her judgement in terms of who she took back into the boardroom. She said: “Zoe is very fond of Glenn and I think that’s perhaps why she let him slip away from the blame. He was the only one who had any experience in the field whatsoever – he should have been project manager in the first place. I have no idea if they’re a couple or what.”

Despite admitting she found the experience of being judged in the boardroom by Lord Sugar, Karren Brady and Nick Hewer “interesting”, the London-based businesswoman had no idea how “ferocious” her fellow contestants could be.

Edna added: “I almost had an out of body experience when I was in the boardroom because I was analysing the situation. I interpret and predict people’s behaviour for a living, so it was quite interesting for me.

“You’re being shot at from all different corners and what you see on TV doesn’t encapsulate the viciousness of it. It’s ferocious.”

Liz Locke backs Tom Pellereau to win The Apprentice

Wednesday, June 8th, 2011

Tom Pellereau to win this year's The Apprentice?

Finance expert Liz Locke who was controversially fired during week 10 of the competition last year is backing Tom Pellereau to win this year’s The Apprentice.

The 25-year-old thinks the quirky inventor is “way ahead” of the other candidates vying for the opportunity to set up a new business with multi-millionaire technology mogul Lord Alan Sugar.

She said “I think Tom’s really interesting because he’s had the right ideas throughout the process. He’s not necessarily a great sales person, but this series isn’t about finding a great sales person.

“It’s about finding someone with great ideas and he seems to be so far ahead of everybody else in that respect.”

Liz admitted The Apprentice – which is currently in its seventh series – was in need of a format revamp, but she wishes it had gone further and been even more controversial like its US counterpart.

Speaking at yesterday’s (07.06.11) launch of Virgin Active’s London Triathlon Team, she added: “I do think it needed a format change but if I’m honest, I would have preferred a complete change in terms of the tasks – they could have jazzed it up slightly and gone the whole hog.

“If you’re project manager on the American version of the show and your team wins you get to sit on the panel alongside the equivalent of Karen, Nick and Lord Sugar and help decide who goes. It can turn nasty, but it would definitely give it a little bit more of an edge.”

Double Elimination shocker as Ellie and Vincent leave The Apprentice

Thursday, June 2nd, 2011

The Apprentice's Ellie Reed

There was a double firing shock last night as Ellie Reed and Vincent Disneur were both fired from The Apprentice.

The duo came unstuck when they failed to deliver on a dog food advertising task. While Ellie was initially given the boot for “piping up at the wrong time”, the multi-millionaire technology mogul then turned on self-proclaimed ladies’ man Vince and fired him on the spot for being “too in awe” of other people competing in the BBC One show.

However, the 33-year-old businesswoman thinks self-assured sales manager Vince was sacked because of his “cocky reaction” to her firing. Ellie said: “He should have just fired Vince. He certainly didn’t smooth talk me or any of the other girls in there and I don’t think Lord Sugar is the type of person who can be smooth-talked by someone like Vince.

“I think he thought he was too smug when I got fired and just decided off the cuff to fire him as well. I don’t think it was decided in advance, it was just Vince’s cocky reaction and thinking he’d escaped it that landed him in it.”

Meanwhile, the 29-year-old software expert admitted he didn’t think Lord Sugar would be pointing the finger at him.

Vince added: “The hair flung back and I thought I would be OK. I thought he was going to send us back to the house, have a go at me and say, ‘Pick it up’ and go from there, but he made the decision to fire me as well.”

Felicity Jackson gets fired from The Apprentice

Thursday, May 26th, 2011

Felicity Jackson became the latest candidate to be fired on ‘The Apprentice’ last night.

The 24-year-old entrepreneur had to face the wrath of Lord Alan Sugar in the boardroom when Team Logic – of which she was the project manager – brought in a loss of £247 on a task which required the groups to sell beauty treatments to the public.

However, the blonde businesswoman insists fellow contestants Ellie Reed and Natasha Scribbins stabbed her in the back when it came to the infamous boardroom showdown.

She exclusively told BANG Showbiz: “I do stand by saying that I was stabbed in the back, but at the end of the day it’s a competition and everyone was in there to save themselves. If you’re not prepared to fight to stay there then the show isn’t right for you.”

Despite a frosty goodbye between the trio, which saw Felicity refuse to shake hands with her former candidates, she maintains they are “good friends”.

She added: “Everyone thinks the way I left was this big deal and that we all hate each other, but I am actually quite good friends with Ellie and Natasha.”

The only thing the London-based creative arts expert regrets during her time on the BBC One show is letting down Lord Sugar, as the multi-millionaire technology mogul has always been her business “inspiration”.

Felicity explained: “It was a real disappointment. I have always been inspired by Lord Sugar and I just felt disappointed in myself for the outcome of the task.

“Being in the boardroom very scary experience and very nerve-wracking. It almost winds you when you go in there. You feel out of breath, hot under the collar, you have to think about what you’re going to say, what the right words are going to be. It really is a scary prospect sitting in front of Lord Sugar.”

Apprentice’s Alex Britez Cabral slams ‘manipulative’ Jim Eastwood

Thursday, May 12th, 2011

Apprentice’ reject Alex Britez Cabral has slammed fellow candidate Jim Eastwood as “manipulative”.

The 28-year-old estate agent manager – who last night (11.05.11) became the second contestant to be fired by Lord Alan Sugar – blamed his elimination from the BBC One reality series on the Irish sales and marketing expert, but admitted his “powers of manipulation” could help him to win the competition.

Alex exclusively told BANG Showbiz: “At the end of the day we had a task and we failed. We were criticised for the pitch and Jim was involved in the pitch, we were criticised for our app, which Jim wrote.

“He dodged the blame and noticed Karen had picked me out the previous week for taking a backseat role and so he manipulated the situation.

“He could win, you have to admire his powers of manipulation.”

However, the London-based businessman believes the situation would have been totally different had project manager Leon Doyle – who led boys’ team Logic to a loss in the task, which required the contestants to develop and market a mobile phone application – taken Jim into the boardroom.

Alex added: “Jim made huge errors. If Leon had taken Jim in to the boardroom I believe it would have been a different situation entirely.”

With a £250,000 business development fund from Lord Sugar up for grabs, Alex thinks the multi-millionaire technology mogul is ultimately looking for a candidate he is happy to work alongside.

He explained: “He’s certainly an interesting character and has a very direct way of going about things. He’s very bullish and he calls it how he sees. But he’s not there to make friends, he’s there to find a business partner to launch a new product with.

“Ultimately, it’s got to be the person he wants to work with. He’s obviously doing it for a return so maybe he feels he has to go with the person he feels he has the most experience in that sector.”

Edward Hunter “isn’t intimidated” by Lord Alan Sugar

Wednesday, May 11th, 2011

“isn’t intimidated” by Lord Alan Sugar.

The 25-year-old accountant – who became the first candidate to be booted off the BBC One show last night (10.05.11) – thinks the multi-millionaire businessman has made a big mistake by firing him because he would have made Lord Sugar “millions”.

He exclusively told BANG Showbiz: “I don’t think he knew what to make of me – I would have made him millions with my product, so it’s his loss.

“He’s not intimidating at all, I wasn’t scared of Lord Sugar! Facing him in the boardroom wasn’t an intimidating experience.”

After Edward – who was project manager on the losing team in a challenge which saw the 16 candidates given £250 to invest in fresh fruit and vegetables and tasked with bringing Lord Sugar the most money back to the boardroom – was fired, he was called back by the technology mogul.

However, when Lord Sugar offered him a word of advice, the Reading-based businessman shot him a potent glare, which he now claims was “acting” on his part.

Edward added: “That was just all a bit of drama, it was put on really. That’s what they want when they take you on the show though isn’t it? You couldn’t pay for that look I gave him – it was great acting.

“They wanted drama, and that’s what I gave them.”

Lord Sugar doesn’t do Apprentice for money

Tuesday, May 10th, 2011

Lord Alan Sugar only heads ‘The Apprentice’ because it gives him “a sense of achievement”.

The multi-millionaire businessman will be seen helming a new set of hopeful apprentices as the show’s sixth series launches tonight (10.05.11), but insists he doesn’t continue to head the show for money or fame, but because of the personal satisfaction he gets.

He said: “It excites me and gives me a sense of achievement. It’s not the money. My wife keeps saying, ‘Why do you keep doing this?’ and I say, ‘I enjoy it and when I stop enjoying it I’ll stop’”

Alan, 64, jokingly added: “My new boardroom for the next series has a Zimmer frame on the chair and an incontinence pad – it’s a commode and Zimmer combined.”

The only thing the business mogul – estimated to be worth £730 million – would want to change about the format of the show is its title.

He added to The Sun newspaper: “It’s called ‘The Apprentice’ because the format owners want to call it that. I would have called it ‘The Partner’.

“The programme is just like any other product. You have to keep enhancing them in a manner that makes them more attractive.”

‘The Apprentice’ starts tonight (10.05.11) on BBC One.

Alan Sugar adviser Nick Hewer hits out at Apprentice critics

Thursday, May 5th, 2011

The Apprentice's Nick Hewer

PR executive Nick Hewer has hit out at critics who say The Apprentice is unrealistic. The PR executive, who acts as an adviser to Lord Sugar on the BBC One show, reckons contestants can learn more on the programme than they would in business school.

He said: “Stuffed suits may say, ‘It’s not really business’, but if you went to business schools in Yale or Oxford and got the most brilliant people to star in the show, no one would have a clue what they were talking about.

“They’d made references to Hungarian economic theory and nobody would watch the thing. It’d be stuck out on BBC 17 at 4am and the bloke who commissioned it would get fired.”

While Nick believes the show – which will launch its seventh series on May 10 – helps to foster new business talent, he stressed it has to be entertaining and must appeal to the average viewer.

He added to Shortlist magazine: “The whole point is to make it entertaining so that the jobless man on the squashy sofa can scream at the TV, ‘No, don’t do that! I’d be better than this lot!’ If it was pure business and not wrapped up in an entertainment format, it wouldn’t work.”

Lord Alan Sugar blasts TV-hungry Apprentice candidates

Wednesday, May 4th, 2011

Lord Alan Sugar thinks some of the former ‘Apprentice’ candidates who insisted they didn’t want to be on TV were talking “b******s”.

The multi-millionaire entrepreneur – who is returning to BBC One with a seventh series of the reality TV show on May 10 – admitted he wants to show some of the previous contestants up, who in the past had sworn they were only taking part in the series to improve their business acumen.

He told BANG Showbiz: “In the seven years I’ve been doing this I’ve had people who’ve sworn on a stack of bibles they’re here for the job and they hate the cameras. ‘I can’t stand being in front of a camera, I can’t stand being photographed’. And they’re talking a load of b******s because when the thing is over, they’re the first ones on channel number 795 when they offer them a spot on TV.

“They’re there in a shot! And they’re the same people who insist they’re there for the job. When I retire and my contract is up with the BBC I am going to find some of those rushes of them swearing they’re not interested in TV and put them all on YouTube.”

The technology mogul – who is now offering a £250,000 business start-up prize instead of a job within his company to the eventual winner – revealed he decided to change the format this year after becoming “fed up” with everyone moaning about the worldwide economic downturn.

Lord Sugar added: “I am fed up of the expectancy culture and everyone moaning because the banks won’t lend them money. This programme is going to show how someone can actually start a business on their own. It’s something that needs to be disbanded. Too many young people feel they should be coming in at the top.

“I don’t want to get bored, I want to be motivated and enthusiastic about ‘The Apprentice’. The format change has driven some enthusiasm back into the programme for me. People will say it’s the same thing over and over again but we’ve changed it this way to bring some new meaning.”

Lord Alan Sugar will take to twitter to comment on contestants for the new series of ‘The Apprentice’.

Wednesday, April 27th, 2011

Lord Alan Sugar will take to twitter to comment on contestants for the new series of ‘The Apprentice’.

The show returns to BBC One for a seventh season on May 10 and the multi-millionaire business tycoon – who is an avid twitter user – announced his plans via the micro blogging site.

He wrote: “BREAKING NEWS. First episode (Adult) The Apprentice on 9pm BBC1 10th May. 2nd Episode will be11th May and then every Wed for 10 weeks.

“Apprentice back from 10th May: I will be tweeting comments through most the shows as they play out live so watch out for some extra stuff.(sic)”

While previous candidates competed for a job within one of the technology magnate’s companies, this year’s winner will receive £250,000 from Lord Sugar to set up a new business.

Karren Brady, Lord Sugar’s assistant on the show, recently explained: “I think somebody who wants to own their own business has a different sort of personality to somebody who wants to work in somebody else’s business.

“I think that you’ll find that they’re far more driven individuals that have invented things, have run their own businesses and have managed businesses.”

Stuart Baggs says Sir Sugar can stick his job

Thursday, January 20th, 2011

If you thought you’d heard the last of Stuart Baggs “The Brand”, then think again.

The Apprentice reject has once again been shooting his big mouth off but this time it’s not about a field of ponies or his “million pound” business.

In fact, he’s decided to have a dig at poor old Lord Sugar. According to the Sun, he’s claiming that he was pleased to have been booted from the show, because the £100,000 a year job was far too low paid for him and wasn’t enough to get him out of bed in the morning.

The Brand told The Sun: “What’s £100,000? That’s about £65,000 after tax. I wanted way more.

“It’s nothing, it’s a starting salary. I wouldn’t get out of bed for that.”

Well it’s lucky for you that you weren’t offered the position then Stu.