I did watch Mad Men, BBC Four’s sublime American drama about ad executives in the early 1960s, but I was away for the weekend and unable to get to a pooter to write a proper review. It was, as ever, really, really good – Don Draper had a snog with Rachel Menken, Betty invited new neighbour and single mum Joan over for her daughter’s birthday party (which provoked some seriously catty remarks and sneering from the assembled female guests) and Don, after drinking all day, had a meltdown and did a runner. Another great episode.

I’ve always wondered, however, how many cigarettes are smoked in each episode. So I went back and watch the episode again this morning and I’m happy to report that there were 42 fags smoked during this episode. Which, if I’m correct, works out at one ciggie smoked every minute. Olympic-standard tabbing by anyone’s standards.