Gok Wan is a rare and strange creature. Made entirely of angles, Gok is akin to a saucy woman trapped inside the body of a repressed gay man with the attitudes of a bricklayer. How many people can you say that about? Gok is so unusual that I've come to the conclusion that he's actually a robot that has been fitted with a functioning human heart... and if that's the case, I can't to see Gok Wan meet Gok's Two, Three and Four.

Of course, Gok isn't really the star of How To Look Good Naked (Channel 4, Wednesday, 8pm). Nope, the real star of the show is women in various states of undress. This week, we saw Sonya. From the word go, it was hard not to feel for her. A graceful ballet teacher who had hang ups about her (perfectly lovely) body... so much so that she couldn't even undress in front of her hubbie... to the point where she actually made him sleep in another room. Very sad for all concerned. So... here cometh the Gok to save the day with a wink and some vicious man-handling...

Poor old Sonya couldn't grasp that she looked great. In her eyes, she looked like a plate of boiled spuds and mushy peas. Gok, steamrollering all the way, slapped the notion out of her by constantly telling her about her "great tits" and "cracking arse". It's blunt. It's effective. Sonya, clearly not buying it meekly smiled and hoped the whole thing would go away. However, Mr Wan doesn't give up so easily. In fact, giving up is an alien word to Gokbot2000. With a cheeky smile and a knowing nod, Gok place a giant picture of Sonya on a ship's mast for everyone to look at. Thankfully, Gok wasn't playing the 10 Years Younger card, asking people to annihilate her self belief... quite the opposite. Gok dragged people over yelling "LOOK! LOOK AT THOSE WONDERFUL KNOCKERS!" People stood around nodding and phwoaring. Thank God someone is willing to be positive on the telly.

Naturally, all this praise saw Sonya's confidence rise (and quite rightly too) which culminated in her stripping off to her smalls for a catwalk strut... and ever the showman, Gok yelled and cheered all the way. Sonya's marriage was hanging by a thread pre-Gok... and now... she's gagging for it. Y'see, Gok may be brash and annoying and frequently over the top... but he needs to be. Instead of bullying people into submission to get some desired effect, Gok is telling people how great they are. It's not about striving for perfection, rather, it's about flaunting what you already have. If you're unhappy with something, then here's some very sensible advice on how to sort it. Bad skin? Nicky Hambleton-Jones would have you peel it off with chemicals... Gok would prefer it if you drank more water to hydrate your skin.

If I'm being honest, the thought of being trapped in a lift with Gok Wan is enough to make me ill... and I'm sure he doesn't care about what I think of him one bit. The fact is, Gok may be infuriating, but he's bloody great as his job. He makes people feel good about themselves with a shopping trip and some good words of advice... he gleefully skips around and demands some self-love in only the way he can. There is no bullying. No malice. No snide underhand tactics. He seems genuine when he wants people to stop striving for the impossible. In short, there aren't enough people like Gok Wan on the TV.